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Meta’s Threads opens up ads to global advertisers

Months after first testing ads in select markets, including the U.S., Meta on Wednesday announced that its Instagram Threads app would now expand ads to all advertisers worldwide. The expansion will allow eligible advertisers to reach Threads’s over 320 million monthly active users, and it will include access to an inventory filter to control the sensitivity level

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Facebook awards researcher $100,000 for finding bug that granted internal access

In October 2024, security researcher Ben Sadeghipour was analyzing Facebook’s ad platform when he found a security vulnerability that allowed him to run commands on the internal Facebook server housing that platform, essentially giving him control of the server.   After he reported the vulnerability to Facebook’s owner Meta, which Sadeghipour said took just one hour

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Bluesky CEO Jay Graber is reshaping social media, but advertising isn’t off the table

Bluesky has blown up this year thanks to a vibrant community of posters, user customization choices, and a decentralized protocol that doesn’t lock users into the choices of a billionaire CEO. But one question mark hanging over Bluesky is how the platform will eventually make money, and whether it will use the most common business

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Google brings ads to AI Overviews as it expands AI’s role in search

Google will begin to show ads in AI Overviews, the AI-generated summaries it supplies for certain Google Search queries, and will add links to relevant web pages for some of those summaries as well. It’s also rolling out AI-organized search results pages in the U.S. this week. The increasing prominence of AI in Google’s core

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Pinterest rolls out genAI tools for product imagery to advertisers

Image inspiration and shopping site Pinterest is the latest tech company to roll out generative AI products to its advertisers, following similar moves by Google, Amazon, and others. At its Pinterest Presents advertiser event on Tuesday, the company unveiled new features for its Pinterest Performance+ suite, which includes both automation and AI. The latter which

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