Commerce

Cavela lands $6.6M to help brands beat pre-tariff manufacturing costs

When Anthony Sardain began developing Cavela in 2023, an AI startup that helps brands automate supplier sourcing, he did not foresee that new tariffs would drive customers to become increasingly wary of manufacturing products in China. “You don’t just walk into Vietnam and build up a supply chain,” Sardain told TechCrunch. “A lot of brands […]

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Agentio secures $40M from Forerunner as it scales its creator marketplace beyond YouTube

Views on sponsored videos on YouTube have risen 28% year-on-year, and the number of sponsored videos has grown by 54% year-on-year in the first half of 2025, according to a report from Tubefilter. What’s more, ad spend through creator channels has been steadily rising and is even set to outperform traditional media in some cases.

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BNPL is expanding fast, and that should worry everyone

When Nigel Morris tells you he’s worried about the economy, you listen. As industry observers know, Morris co-founded Capital One and pioneered lending to subprime borrowers, building an empire on understanding exactly how much financial stress the average American can handle. Now, as an early investor in Klarna and other buy-now-pay-later companies like Aplazo in

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Facebook Marketplace gets new collaborative and social features, Meta AI integrations

Meta is overhauling Facebook Marketplace with new collaborative tools, social features, an improved checkout experience, and Meta AI integrations, the company announced Thursday. Marketplace is getting a new “collections” feature that lets users create groups of listings and invite friends to join. Users can get started by saving a listing, starting a new collection, and

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Google augments AI shopping with conversational search, agentic checkout and an AI that calls stores for you

Google is rolling out a suite of AI shopping updates just ahead of the holiday season. The company on Thursday unveiled a host of new tools and features, including conversational shopping in Google Search, new shopping features within its Gemini app, agentic checkout, and even an AI tool that can call local stores to find

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Amazon sends legal threats to Perplexity over agentic browsing

Amazon has told Perplexity to get its agentic browser out of its online store, the companies both confirmed publicly on Tuesday. After warning Perplexity multiple times that Comet, its AI-powered shopping assistant, was violating Amazon’s terms of service by not identifying itself as an agent, the ecommerce giant sent the AI search engine startup a

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Shopify says AI traffic is up 7x since January, AI-driven orders are up 11x

E-commerce software provider Shopify is bullish on AI-powered shopping agents, citing AI as an “incredible tool” to enable more entrepreneurs and calling it the “biggest shift in technology since the internet” during its third-quarter earnings call. The company, which partnered with ChatGPT maker OpenAI in September, reported that traffic from AI tools to its online

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