ad tracking

Ghostery’s CEO says regulation won’t save us from ad trackers

Government & Policy /

The world of online advertising has changed dramatically since Ghostery first launched in 2009 to help people understand and block all the ways that advertisers were tracking them. Since then, Ghostery and ad blocking at large have attracted a significant user base. (In Ghostery’s case, the company says it has been downloaded more than 100 […]

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Google’s latest Privacy Sandbox gambit could pit user choice against tracking

Privacy /

In a material development that will likely have a big impact on online business models, Google is no longer proposing to deprecate third-party tracking cookies in its Chrome browser. Instead, it appears to be suggesting that users should be given a choice to accept or deny ad tracking at the browser level. Google’s move will

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