Amazon

Amazon brings its ‘Amazon Live’ shoppable livestreams to Prime Video and Freevee

Media & Entertainment /

Amazon is trying to keep live shopping relevant with the launch of an “Amazon Live” FAST (free ad-supported TV) channel on Prime Video and Freevee. Previously only available as a feature on desktop, mobile and Fire TV, the new live channel will give customers in the U.S. more ways to engage with interactive, shoppable content. […]

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Amazon Music follows Spotify with an AI playlist generator of its own, Maestro

Media & Entertainment /

Spotify isn’t the only company to dabble with using AI to generate playlists — on Tuesday, Amazon said it would do the same. Amazon Music is now testing Maestro, an AI playlist generator, allowing U.S. customers on both iOS and Android to create playlists using spoken or written prompts — which can even contain emojis.

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Amazon takes on India rivals with low-cost fashion store

Commerce /

Amazon has quietly introduced a “special store” called Bazaar in India, featuring affordable and trendy fashion and lifestyle products, as it ramps up efforts against Walmart-owned Flipkart and Reliance’s Ajio, which have made deeper inroads in the Indian fast-fashion market. The world’s largest e-commerce firm has rolled out the new store on its India Android

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