Apple

Apple’s AI, Apple Intelligence, is boring and practical — that’s why it works

Artificial intelligence, for all its wonders, is starting to get a bad reputation among consumers. AI chatbots are prone to hallucinate — that is, make up the answers when they don’t know how to respond, confidently presenting incorrect information as if it were a fact. Google’s AI overhaul of Search went so poorly that Google

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Apple adds win-back subscription offers and improved search suggestions to the App Store

Apple’s keynote at WWDC 2024 was packed with new platform updates and the release of Apple Intelligence, the company’s generative AI offering. But after all, it’s a developer conference, and Apple is giving developers more tools to increase their app revenues and promote their apps with win-back offers and the release of a new commerce

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Here’s everything Apple announced at the WWDC 2024 keynote, including Apple Intelligence, Siri makeover

It’s WWDC 2024 keynote time! Each year Apple kicks off its Worldwide Developers Conference with a few hours of just straight announcements, like the long-awaited Apple Intelligence and a makeover for smart AI assistant, Siri. We expected much of them to revolve around the company’s artificial intelligence ambitions (and here), and Apple didn’t disappoint. We

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Elon Musk threatens to ban Apple devices from his companies over Apple’s ChatGPT integrations

Elon Musk is threatening to ban iPhones from all his companies over the newly announced OpenAI integrations Apple announced at WWDC 2024 on Monday. In a series of posts on X, the Telsa, SpaceX and xAI exec wrote that “if Apple integrates OpenAI at the OS level,” Apple devices would be banned from his businesses

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Apple confirms plans to work with Google’s Gemini ‘in the future’

Following a keynote presentation at WWDC 2024 that both introduced Apple Intelligence and confirmed a partnership that brings GPT access to Siri through an deal with OpenAI, SVP Craig Federighi confirmed plans to work with additional third-party models. The first example given by the executive was one the companies with which Apple was exploring a

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Watch the Apple Intelligence reveal, and the rest of WWDC 2024 right here

Apple kicked off its weeklong Worldwide Developers Conference (WWDC 2024) event today with the customary keynote at 1 p.m. ET/10 a.m. PT. The presentation focused on the company’s software offerings and the developers that power them, including the latest versions of iOS, iPadOS, macOS, tvOS, visionOS and watchOS. But the biggest news came with the

Watch the Apple Intelligence reveal, and the rest of WWDC 2024 right here Read More »