It’s time for BeReal to get real — it’s difficult to turn a profit on a social photo-sharing app without selling ads or memberships. Now, after its €500 million exit to French mobile publisher Voodoo, BeReal is rolling out advertising in the U.S. Its initial products include in-feed ads in the app’s same dual-camera post […]
BeReal, which says it has 40M monthly users, is rolling out ads in the US Read More »
Right after BeReal got acquired by French mobile games publisher Voodoo this summer, the candid selfie-sharing app which has been popular with Gen Zers changed how it asks users to consent to tracking. The resulting pop-up is now the target of a privacy complaint in Europe. Confirmed breaches of the bloc’s General Data Protection Regulation
BeReal hit with privacy complaint over how it asks EU users to agree to tracking Read More »
TikTok earlier this month launched a new social app called Whee, an Instagram-like service for taking photos to share with friends. Like Instagram, Whee also supports the use of photo filters and includes messaging. However, the company’s plans for Whee aren’t clear, as the app has relatively few downloads and has yet to advertise itself
TikTok’s Instagram rival, Whee, has no traction Read More »
There has been a lot of bad news about social media startups lately. Multiple companies, including Twitter alternative Post News, and IRL have shut down. And ShareChat’s valuation has dropped more than 50% after a recent funding round. But amid the negative headlines, the recent exit of French social network BeReal looks like a bright
BeReal got its best-case scenario exit Read More »
Voodoo, a french mobile apps and games publisher, has acquired BeReal for €500 million. BeReal, which has more than 40 million active users, gained popularity during the height of the pandemic. The acquisition comes as BeReal was struggling to grow its user base and was looking for a buyer. “BeReal achieved incredible user loyalty and
BeReal is being acquired by mobile apps and games company Voodoo for €500M Read More »
Meta is once again taking on its competitors by developing a feature that borrows concepts from others — in this case, BeReal and Snapchat. The company is developing a feature for Instagram called “Peek” that would allow users to post authentic pictures that can only be viewed once. While Snapchat popularized the idea of ephemeral
Meta’s latest experiment copies BeReal and Snapchat’s core ideas Read More »
