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As AI kills search traffic, Google launches Offerwall to boost publisher revenue

Google’s AI search features are killing traffic to publishers, so now the company is proposing a possible solution. On Thursday, the tech giant officially launched Offerwall, a new tool that allows publishers to generate revenue beyond the more traffic-dependent options, like ads. Offerwall lets publishers give their sites’ readers a variety of ways to access […]

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Google brings ads to AI Overviews as it expands AI’s role in search

Google will begin to show ads in AI Overviews, the AI-generated summaries it supplies for certain Google Search queries, and will add links to relevant web pages for some of those summaries as well. It’s also rolling out AI-organized search results pages in the U.S. this week. The increasing prominence of AI in Google’s core

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