Google Shopping

Google’s new AI feature lets you virtually try on clothes

Google announced on Thursday that it’s launching a new AI feature that lets users virtually try on clothes. The tech giant is also rolling out updated price alerts and teased an upcoming feature that will let users explore shoppable outfits and room inspiration using generative imagery. The official launch of the virtual try-on feature comes […]

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Google Lens can now check prices and inventory when shopping in the real world

After building out Google Lens to help users shop online more easily, Google is now updating the product to help people shop when they’re in a physical store by offering product insights, price comparisons, and local inventory availability. Alongside this news, the company is bringing new shopping features to Maps, and adding more Google Pay

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Google supercharges Shopping tab with AI and personalized recommendation feed

After bringing generative AI to Search in 2023, Google is supercharging its Shopping tab with the technology. The company announced on Tuesday that it will use AI to help users shop for products based on exactly what they’re looking for. It also launched a new scrollable feed of personalized, shoppable products.  Now, when you search

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