YouTube

YouTube’s ‘Hype’ feature that boosts smaller creators launches globally

YouTube’s “Hype” feature, which allows fans to help their favorite creators get discovered, is rolling out globally, the company announced Tuesday. First introduced at Google’s Made on YouTube event in 2024, the feature — a dedicated button that appears below the existing “like” button — will become available on videos from creators with fewer than […]

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YouTube Music celebrates 10 years with new features that help it compete with Spotify

YouTube is celebrating 10 years of its YouTube Music app on Thursday with the launch of new features that bring it closer to rival Spotify and others. The app will now include “Taste Match” playlists, which are playlists that combine multiple users’ overlapping interests, similar to Spotify Blend. The app will also start notifying users

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Google pays $30M to settle lawsuit over children’s YouTube data

Google will pay $30 million to settle a class action lawsuit claiming it violated children’s privacy on YouTube, per Reuters. The lawsuit alleges that Google collected data from children watching YouTube videos; while this kind of data collection has become common, it remains illegal to collect data from children under the age of 13, per

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Google is experimenting with machine-learning powered age estimation tech in the U.S.

Google is testing a machine-learning-powered tech in the U.S. to determine the age of users and filter content across all its products accordingly. The company said it will consider data from Google accounts, including types of details users have searched for or categories of videos they have watched on YouTube, to determine the age. If

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YouTube rolls out age estimation tech to identify US teens and apply additional protections

YouTube on Tuesday announced it’s beginning to roll out age estimation technology in the U.S. to identify teen users in order to provide a more age-appropriate experience. The company says it will use a variety of signals to determine the users’ possible age, regardless of what the user entered as their birthday when they signed

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YouTube sees a rise in ad revenue to reach nearly $10 billion

YouTube continues to lead in the streaming market, with advertising revenue increasing by 13% year over year, according to Alphabet, Google’s parent company, in its second-quarter earnings report released on Wednesday. This growth brings YouTube’s total ad revenue to $9.8 billion, up from $8.7 billion in the same period last year. The company slightly exceeded

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YouTube sees a rise in ad revenue to reach nearly $10B

YouTube continues to lead in the streaming market, with advertising revenue increasing by 13% year over year, according to Alphabet, Google’s parent company, in its second-quarter earnings report released on Wednesday. This growth brings YouTube’s total ad revenue to $9.8 billion, up from $8.7 billion in the same period last year. The company slightly exceeded

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YouTube Shorts is adding an image-to-video AI tool, new AI effects

YouTube announced on Wednesday that it’s giving Shorts creators access to new generative AI features, including an image-to-video AI tool and new AI effects. The image to video feature lets users turn a picture from their camera roll into a a six-second video. Users can choose from one of two prompts: “subtle movements” or “I’m

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